Floral maxi dress, front view
Floral maxi dress, side view
Floral maxi dress, back view
Floral maxi dress, three-quarter view
Floral maxi dress, front view
Floral maxi dress, side view
Floral maxi dress, back view
Floral maxi dress, three-quarter view
4.6/5  |  2169 reviews

Serena | Floral Halter Maxi Dress

£275.00 £89.00 Save 68%
/
DeliveryFree tracked UK delivery
Returns14-Day Hassle-Free Returns
BritishAn independent London label
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  • Low in stock! Only 5 left!
SPRING SALE ENDS SOON
UP TO 80% OFF
Stock is limited and selling fast — once it's gone, it's gone.
2 items10% EXTRA OFF
3 items15% EXTRA OFF
4+ items20% EXTRA OFFup to −25%
Add 5+ items for the full 25% OFF — applied automatically in your cart

Romantic Elegance in Motion

Float through any occasion in the Selena Floral Halter Maxi Dress, a graceful piece designed with airy movement and refined femininity in mind. The lightweight chiffon fabric drapes effortlessly over the body, while the flowing silhouette and soft floral print create an ethereal, elevated look perfect for warm-weather elegance.

Why You’ll Love Selena:

✓ Lightweight Chiffon Comfort: Airy fabric with soft lining keeps you cool and comfortable all day

✓ Elegant Halter Neckline: Ruched detailing highlights the shoulders and adds a statuesque finish

✓ Romantic Floral Design: Delicate tones create a soft, graceful, and timeless aesthetic

Specifications:

  • Style: Casual elegant maxi dress
  • Fit: Defined waist with flowing skirt
  • Fabric: Lightweight chiffon with soft lining

MATERIALS & CARE

  • Composition – Chiffon with lining
  • Care – Hand wash cold or gentle machine cycle, do not tumble dry, cool iron on reverse

We offer Free Delivery on all orders and provide a tracking number so you can keep an eye on your parcel every step of the way.

After placing your order, you'll receive your tracking number via email within 24-72 hours. You can easily track your parcel on our 'Track Your Order' page.

Not sure if it’s right for you? We get it. While we can tell you all about it, the best way to know is by trying it for yourself. That’s why you have 14 days from delivery to request a return. Just let us know, send the item back unworn and in its original condition, and we’ll refund you once it’s safely with us.

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Serena | Floral Halter Maxi Dress
Serena | Floral Halter Maxi Dress £275.00£89.00
UP TO 80% OFF · LIMITED TIME
The more you add, the more you save
*Discounts apply automatically at checkout.
2 ITEMS−10%
3 ITEMS−15%
4 ITEMS−20%
5 ITEMS−25%

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What our customers say

★★★★

I always shop at Elizabeth before going on vacation.

I get everything from head to toe, so I feel light on my feet, and once I’m on vacation, all I have to do is relax—no need to waste time shopping in crowded stores!

Christina
London
★★★★★

I ordered a colorful dress for the summer; I'm happy with it, and there were no problems with the delivery. I really love wearing it. Thank you

Stephanie
London
★★★★★

Light, summery dresses! Those are my favorites. I never know which one to choose! Thanks for the wide selection :)

Rose
Edinburgh
★★★★★

I like to treat myself to a dress or buy one for a special occasion. I like to go to Elizabeth's to pick one out. I always find something I like—dresses, accessories, anything :))

Catherine
Oxford
★★★★★

I was happy with my order—thanks for the customer service. I ordered two dresses with accessories, and everything looks great.

Thank you so much.

Beatrice
London

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Our Promise to You

FREE DELIVERY

Sent with my compliments and tracked door to door. Each piece comes directly from our atelier partner, which takes 7 to 15 working days — and is why it never carries a high-street price.

14-DAY RETURNS

I want you to feel entirely at ease. If a piece isn’t quite right, you’re welcome to return it within 14 days. Simply follow our easy returns process and, once your item is safely back with us, we’ll arrange your refund — with my sincere thanks for the trust you place in us.

CUSTOMER SUPPORT

A question, a second thought, or simply a word of hello — you are always welcome to reach us. My team and I attend to every message personally, and we will look after you with the utmost care.

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FAQs

It's possible that the size may not meet your expectations exactly. If that happens, we'll send you a different size for the cost of shipping and handling only. Please contact our customer support.

Once your order is confirmed, you will receive an email with your order number and Tracking number. Or you can track your order here.

We want you to feel confident shopping with Elizabeth Ashby London. If your item isn't quite right, you can request a return within 14 days of receiving your order.

Items must be unworn, unused, and in their original condition, with all tags and packaging included. Once your return has been received and inspected, we will process your refund to the original payment method.

For full details, please read our Returns and Refunds Policy.

You may want to return an item for some reason. We're sorry if that happens. You can find detailed information in our Return and Refund Policy.

If you have any questions or concerns, please reach out via email or via our contact us form.

Customer service hours:
Monday to Saturday
9:00 AM – 5:00 PM (GMT)

We aim to respond to emails within 48 hours.